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    OKRs and AI are the New Power Couple of Strategy

    Sonia R. UrbinaBy Sonia R. UrbinaAugust 29, 2025No Comments3 Mins Read
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    An excellent plan is one thing, but making it work to get results in the real world is where many organizations fall short. Although OKRs present a potent framework to address this disparity, it is the actual application of OKRs that is difficult.

    This was the central theme at the recent 2025 OKR Mentors Gathering, where experts shifted from theory to building practical tools for enablement. This community is actively developing shared resources, from better training models to comprehensive certification journeys, ensuring practitioners are well-equipped.

    For instance, the team at Wave Nine, a certified OKR master program leader, focuses on turning strategic intent into measurable outcomes. Their work exemplifies how a deep, practical understanding of the framework is crucial for moving beyond simple goal-setting.

    The Self-Assessment Blind Spot

    A key discussion point was measuring OKR maturity. Many leaders use diagnostic tools, but these self-assessments often reveal a significant gap in perception. Leaders frequently score their organization higher on alignment and execution than their teams do, a classic case of overestimating one’s own system’s effectiveness.

    The real value of any assessment intervention is not the number that it yields but the discussion that it opens. Seeking to understand why a team responded to a question in the way it did can offer more strategic enlightenment than any series of questions.

    AI as Your Strategic Assistant, Not Replacement

    The conversation around AI was refreshingly practical. It is not about replacing human strategic thinking but accelerating it. AI excels at handling administrative heavy lifting—drafting outcome-focused key results from messy goals, organizing notes into strategic summaries, and generating reflection prompts.

    However, its output is only as good as the clarity of the human input. AI accelerates good thinking but will just as quickly speed up the wrong work if the direction is not clear.

    The Unsung Heroes OKR Champions

    If one theme resonated universally, it was the critical role of OKR champions. These individuals prevent OKRs from fading after a strong start. They keep priorities alive in everyday conversations, facilitate check-ins, and coach their peers on the why behind the what.

    They are the essential cultural thread that turns a quarterly ritual into how work actually gets done, bridging the gap between high-level vision and daily behaviours.

    Building Better Together

    The landscape of leadership and strategy execution is evolving quickly. The gathering underscored a shift from competition to collaboration. This is a true community of practice focused on building shared tools and trust to elevate the entire field of strategy execution. The best ideas emerged not from formal presentations but from coffee chats and late-night debates.

    The collective drive is to move from asking what you are selling to asking what we can make better, together. This collaborative spirit is precisely how OKRs and AI will continue to shape a more effective future for executing what matters most. Strategy execution is no longer a static plan but a living practice—one fuelled by human insight enhanced with the quiet power of AI.

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    Sonia R. Urbina

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